One shot. One choice.

This ad campaign for Horton Crossbows is from Brokaw ad agency in Cleveland. The strategy behind the ads of this campaign is to sell the idea that Horton Crossbows will get the job done. It’s saying that Horton Crossbows is the best choice for hunting. The ads do this effectively by speaking in a language that hunters will appreciate. They did well.

Advertisements
  1. What’s up, I log on to your blogs on a regular basis. Your story-telling style is awesome, keep up the good work!

  2. Really fantastic info can be found on web blog . “Life without a friend is death without a witness.” by Eugene Benge.

  1. No trackbacks yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: