Graco Cribs

 

 

 

 

 

 

This ad for Graco cribs is funny, yet simple and straight to the point. The target audience for this advertisement is parents or those with children. Which is something that I can’t relate to as of yet. The strategy is to show that Graco cribs are so comfortable for your baby that they will sleep through the night and allow parents to get a good nights’ sleep as well. They want you to believe that Graco is really the “crib of dreams.”

 

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